Infographics as a tool for services promotion
iTrend created a colorful infographics for the promotion of video monitoring services.
IVO Systems engaged iTrend to create a colorful infographics for the promotion of the company’s video monitoring services. We successfully developed a creative design for data visualisation that was later included in all IVO Systems’s marketing materials, brochures, and was published on its website.
Brief
- IVO Systems is a system integrator that provides video monitoring services.
- IVO Systems engaged iTrend to create a bright and persuading infographics for the promotion of the company’s services.
Approach
Britain is the first country in the world that began to install CCTV cameras in public places for security reasons. Two surveillance cameras were put on Trafalgar Square during the official visit of the Thailand Royal family to London. The British were also the first to set up covert videotaping (police installed cameras in Liverpool to monitor public places).
All abovementioned facts iTrend included in infographics to reveal video monitoring milestones. We used IVO Systems’s corporate style and colours for data visualisation in marketing materials and in the company’s website. Furthermore, iTrend developed a New Year’s promotional calendar for IVO Systems’s clients and partners based on video monitoring infographics.
Our services included:
- Infographics. We designed and developed bright and informative infographics.
- Promotional merchandise. We created attractive New Year’s calendar for IVO Systems’s clients and partners based on video monitoring data visualisation.
Results
- Attractive marketing materials with infographics were issued.
- IVO Systems’s partners and clients were presented with Christmas calendars with original infographics.
- IVO Systems reported an increase in clients who were attracted by the new web-site content.
- Creative infographics materials are appreciated by company’s employees and clients.
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